If you have a Guesthouse, Pension, B&B, Hotel or private Villa to rent out, you are most likely already on one or all of the popular Booking Listing Websites such as booking.com, airbnb.com, homeaway.com, tripadvisor.com,etc.
While those will work well as they have plenty of traffic and potential customers tend to use them for comparing prices and having multiple choices, they do cost money to use, either in Commission or increased booking charges.
It is a good Idea to have your OWN Accommodation Establishment Website as well, where you can have competitive prices AND can control your own content, such as Text, Images, Videos.
There is a Study of Online Accommodation Booking Websites Commission Charges Comparison
Conclusion made at the end of the Article?
You can be up to 20% more competitive in Price on your OWN Website than on a Holiday Rental Website.
In fact, it can be a great way to diversify your audience, get more guests looking at your rental and bring you more bookings.
One thing that doesn’t always get talked about, however, is the cost of using listing sites. While some of them are free to use, others come with a price ticket – usually at yours or your guest’s expense.
In other words you could be advertising your rates MUCH lower on your own Website, because if you list on one of the holiday accommodation booking websites you might have to add a certain percentage o allow for the commission to be paid.
Website Prices have come down a lot in recent Years and it does not need to be expensive to have your OWN Website with your OWN Domain Name. These days all Sites are MOBILE FRIENDLY and are very easily managed via a password protected admin back end where you can edit your own Content.
If you need advice please contact me!